ALPS Equal Sector Weight ETF

The ALPS Equal Sector Weight ETF (Ticker Symbol: EQL) is an ETF of ETFs that delivers exposure to the US Large Cap Equity market by investing equal proportions in each of the 9 Select Sector SPDRs.

NEWSWORTHY

02.18.10 Why EQL May Be a Better S&P 500 ETF Than SPY. Source: Seeking Alpha
08.14.09 ALPS Advisors Rings the Opening Bell
07.07.09 ALPS launches first Equal Sector ETF under the ticker symbol EQL Click here for the press release

EQUAL SECTOR SUMMARY

Over the last ten years, an Equal Sector Strategy has outperformed the S&P 500 by an average of 306 basis points* per year.¹ Furthermore, the strategy was:

Consistent - outperformed the S&P 500 over the last 1, 3, 5 and 10 year periods¹
Not back-tested, but based on actual investment results that are net of fees
Achieved with lower volatility than the S&P 500²
Simple, transparent and provides control over sector allocations³

*A unit that is equal to 1/100th of 1% and is used to denote the change in a financial instrument.

¹Source: Morningstar.

²Source: Morningstar. Volatility as measured by standard deviation was 15.4% for the Equal Sector Strategy versus 15.8% for the S&P 500.

³Owning sectors individually provides investors with transparency and control over their sector exposure. Past performance does not guarantee future results.

FUND STATS

Ticker Symbol

EQL

Benchmark

Banc of America Securities Merrill
Lynch Equal Sector Weight Index

Listing Exchange

NYSE Arca

Dividends

Paid Quarterly

Expense Ratio

0.37

Acquired Fund Fees & Expenses

0.18

Total Expense Ratio

0.55

FUND DATA as of 03/09/2010

NAV

$31.93

Market Price*

$31.95

Premium / Discount ($)

$0.02

Premium / Discount (%)

0.05%

Bid/Ask Midpoint

$31.95

Last Trade Price

$31.96

Volume

6,269

FUND DATA as of 03/08/2010

NAV

$31.91

PORTFOLIO COMPOSITION†

*Market Price is based on the midpoint of the bid/ask spread at 4 p.m. ET and does not represent the returns an investor would receive if shares were traded at other times.

†The Equal Sector Weight Strategy is represented by the nine Select Sector SPDRs ETFs that are purchased individually, allocated equally, and rebalanced quarterly. As a result, each sector has an initial weighting of 11.1%. The expense ratio for each Select Sector SPDR is 0.21%. There are no sales loads on Select Sector SPDR shares but ordinary brokerage commissions do apply and this expense is not reflected in performance calculations. If such expenses were reflected, the performance shown would be lower. In this strategy, investors were responsible for rebalancing the portfolio quarterly.

Risks: An investor should consider investment objectives, risks, charges and expenses carefully before investing. Sector ETF products are also subject to sector risk and non-diversification risk, which generally will result in greater price fluctuations than the overall market. An investment in the fund involves risks, including loss of principal. The Fund has limited operating history. To obtain a prospectus, which contains this and other information, call 1-866-675-2639 or visit www.alpsetfs.com. Read the prospectus carefully before investing. For additional discussion about risks associated with the fund, please click on the Disclaimer link at the top of the page.

The Fund's investment performance, because it is a fund of funds, depends on the investment performance of the Underlying Sector ETFs in which it invests. An investment in the Fund is subject to the risks associated with the Underlying Sector ETFs that comprise the Underlying Index. The Fund will indirectly pay a proportional share of the asset-based fees of the Underlying Sector ETFs in which it invests.

The Merrill Lynch Equal Sector Weight Index is a U.S. equity index comprised in equal weight of the 9 Select Sector SPDR ETFs. The 9 Select Sector SPDR ETFs are rebalanced quarterly back to equal-weight in March, June, September and December. The S&P 500 Index is the Standard & Poor's composite index of 500 stocks, a widely recognized, unmanaged index of common stock prices. You cannot invest directly in an index.

ALPS Distributors, Inc., a registered broker-dealer, is distributor for the ALPS Equal Sector Weight ETF.

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